Alfred is NAGA Brand’s Partner in charge of Finance.

He joined John Hardy in 2004 to build the finance and sales administration team after the back office was strategically moved from the U.S. to Hong Kong. In 2010, he became the Group CFO.

Prior to John Hardy, Alfred worked for the LVMH Group for over 10 years. His last position was Regional Finance Director for Veuve Clicquot Ponsardin and its 5 distribution companies, distributing Veuve Clicquot, Krug, Cloudy Bay and Cape Mentelle.

Alfred has extensive experience in finance, forensic accounting, consolidation, transfer pricing, post M&A integration and back office set up. He is passionate about mentoring young professionals.

A Hong Kong native, Alfred is fluent in English, Cantonese and Mandarin. He has two daughters and a granddaughter.

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